Influencer Marketing Manager (m/f/d) (3)

Hey! We are Kapten & Son – with over 250 employees, we work every day to become Europe’s leading D2C backpack brand.

On this journey, we need you as an Influencer Marketing Manager (f/m/d)! We’re looking for someone who is passionate about influencer marketing and eager to work with the team to create impactful influencer campaigns that drive the strategic growth of our influencer marketing efforts.

Start: 01.03.2026

What you’ll drive with us…

• Influencer Marketing & Social Strategy: You develop and own our TikTok strategy and bring creative, trend-driven concepts to life that showcase our brand authentically.

• Creator Relations: You manage our influencer collaborations on Instagram & TikTok – from identifying suitable creators to negotiating, coordinating, and ensuring high-quality content delivery.

• Reporting & Budget: You create performance analyses, derive clear learnings, and keep budgets, forecasts, and KPI developments firmly under control.

• Campaign Ownership: You take full responsibility for influencer campaigns – from planning and concept development to execution and final reporting – playing a key role in strengthening and expanding our social brand presence.

• you have successfully completed your studies in Business Administration, Marketing or a similar field and bring at least 3 years of experience in influencer marketing

• ideally, you have already gained initial leadership experience

• you have created reports using analytics tools such as Google Analytics, Qlik or similar, and KPIs like CPM, CPV, ROAS and CAC are no mystery to you

• you are passionate about influencer marketing and maintain your creative, structured and analytical working style even during busy periods

• you have fluent German and English skills, both written and spoken
  

Your benefits with us...

• Flexible working: Flexitime and the opportunity to work two days a week without being tied to a specific location

• Workation: You want to explore the world? No problem. Work from your favourite European location for up to two weeks a year

• Feel-good atmosphere: A modern office directly on the Rhine, with everything your heart desires, from our barista up to subsidised food

• #crewloveistruelove: Regular company and team events and creative forges

• Learning & Development: personal development opportunities and quarterly feedback sessions

• Discounts: Discounted Urban Sports Club membership, corporate benefits and discounts on our products

• Daycare-subsidy: We cover 50% of the daycare costs for you

• Volunteer Day: Paid leave for your volunteer work #SocialResponsibility

→ You can find more information about our daily work on our Instagram channel: @kaptenandson.career

Being a Kapten by heart means that we are there for each other. 🧡 
We do everything with all our heart and act with great passion. We think outside the box, are solution-oriented and innovative.

Friederike is looking forward to your application!