Working Student CRM (m/f/d)

Hey! We are Kapten & Son – with over 250 employees, we work every day to become Europe’s leading D2C backpack brand.

Be(come) part of the experience as Working Student in CRM (m/f/d)!

We’re looking for you if you want to gain real hands-on experience in data-driven CRM marketing alongside your studies, actively contribute to our customer communication, and support our CRM team in day-to-day operations.

Start date: as soon as possible

This is what you will move with us...

• You’ll support the planning and operational execution of personalized CRM campaigns, from preparing segmentations and selecting content to the final send-out along our campaign calendar

• You’ll help coordinate timings, briefings, and assets, and independently maintain our campaign and planning tools

• You'll assist with the creation and delivery of email, WhatsApp, and app communications, ensuring all content goes out correctly and on time

• You’ll research relevant CRM metrics, help prepare campaign-related reports, and support the team in deriving first learnings

• You’ll bring fresh ideas for campaigns, formats, and personalization approaches, and contribute to ongoing CRM projects

• You’ll play an active role in the creative execution of campaign creatives — from brainstorming concepts to aligning with the Content team

• You’ll work closely with our CRM team and gain insights into collaboration with teams like Campaign & Content, and E-Commerce

• You’re currently studying Business, Communications, Marketing, or a related field and can support us at least 16–20 hours per week

• First experience in CRM, email marketing, or a marketing environment, e.g., through an internship or previous working student position, is a plus, but not a must

• You work in a structured, careful, and organized way, and keep track of everything even in fast-paced phases

• You have a good feel for communication, audience-oriented content, and an eye for creative design

• You’re comfortable with numbers, can read basic performance reports, and are curious about data-driven marketing

• You pick up new tools and processes quickly and independently, experience with common mailing or CRM tools is a bonus

• You have very good German skills and a good level of English

Your benefits with us...

• Flexible Working: Flexible hours and the option to work remotely half of the time

• Workation: Want to explore the world? No problem. Work up to two weeks per year from your favorite place in Europe

• Feel-Good Atmosphere: A modern office directly on the Rhine, with everything you could want – from our in-house barista to subsidized meals

• #crewloveistruelove: Regular company and team events as well as creative workshops

• Students Club: monthly activity with all interns and working students

• Learning & Development: Personal development opportunities and quarterly feedback sessions

• Discounts: Corporate benefits and discounts on our products

• Volunteer Day: Paid time off for your volunteer work #SocialResponsibility

→ Find out more about our day-to-day working life on our Instagram channel: @kaptenandson.career

Being a Kapten by heart means we are there for each other. 🧡 We do everything wholeheartedly and act with great passion. We think outside the box, are solution-oriented and innovative.

Carolin looks forward to hearing from you!